Category Archives: News
Five flying high years at The Kite Factory
Today marks a remarkable milestone as we celebrate five years as The Kite Factory!
The Kite Factory names James Smith CEO amid senior restructure
We are thrilled to announce the appointment James Smith to CEO and celebrate three new Managing Partner promotions.
TKF crowned Independent Media Agency of the Year!
We’re ecstatic to be crowned Campaign’s Independent Media Agency of the Year!
The Kite Factory picks up Samaritans Media Brief
We’re thrilled to partner with Samaritans, an organisation close to our hearts, to support their “Believe in tomorrow” campaign.
TKF’s Head of People shortlisted in IPA’s iList 2024
We’re thrilled to see our Head of People, Eleanor Manual, shortlisted in this year’s IPA iList!
The Kite Factory picks up London and Whipsnade Zoos
Following a competitive pitch, we’re thrilled to partner with ZSL to oversee their media planning and buying!
Diwali celebrations at The Kite Factory
Catch up on this years Diwali celebrations at TKF. hosted by our brilliant Inclusion & Belonging committee.
The Kite Factory expands strategy team
After 12+ years working with us client-side, we’re delighted to welcome Helen Radia to The Kite Factory team!
The Kite Factory picks up Ricola UK media brief
Following impressive worldwide growth, we’re thrilled to be partnering with Ricola!
The Kite Factory continues to expand client base with exciting new wins
We’re excited to welcome new clients Edinburgh Napier University and Friends of the Earth to The Kite Factory!
Redrow appoints TKF as its media planning and buying partner
We’re thrilled to welcome new client Redrow!
TKF’s Gabby Krite crowned NDA’s All-Star Hero
We’re thrilled to see Gabby Krite awarded Agency and All-Star Hero at this years NDA Hero Awards!
The Kite Factory continues to expand client roster
We’re excited to welcome new clients Hidden Hearing, Barnardo’s and Maggie’s to The Kite Factory!
The Kite Factory Appoints Talon as OOH Partner
We’re really excited to announce this new partnership!
The Kite Factory maintains IPA CPD Platinum Accreditation
We’re proud to maintain our IPA CPD Platinum status!
The Kite Factory appoints first Data & Insights Director
We’re delighted to welcome John Clarvis, our new Data & Insight Director, to the team.
TKF named as one of Campaign’s Best Places to Work
We’re proud to be recognised as one of Campaigns Best Places to Work!
The Kite Factory appoints new business and marketing lead
We’re thrilled to announce the appointment of long-term consultant Emily Underhill to the role of Head of Marketing & New Business.
Rebel Internet marks launch with campaign challenging big broadband failings
TKF joins Rebel Internet on their mission to revolutionise home Wi-Fi.
The Kite Factory picks up Skin + Me
We’re thrilled to announce our new client, personalised skincare brand Skin + Me.
Action for Children and The Kite Factory team up for annual Secret Santa campaign
We’re proud to have teamed up with Action for Children, creating a media strategy including TikTok and TV to amplify annual campaign for the children’s charity this Christmas.
The Kite Factory wins Rebel Fibre
We’re thrilled to welcome new client, Rebel Fibre to TKF team.
New report reveals five ways to tackle shortfall in regular giving
In our latest consumer report, we reveal five ways to tackle shortfall in regular giving via London Daily News.
TKF picks up Time Products
We are thrilled to be working with Time Products, parent brand to Sekonda and Accurist watches.
TKF awarded Best Independent Media Strategy and Planning Agency
We are thrilled to be awarded Best Independent Media Strategy and Planning Agency at the Business Elite Awards 2022.
A no-nonsense guide to your first job in digital marketing
This week, Senior Digital Account Executive Maria Tudor shares a no-nonsense guide for those looking to start out in the digital marketing world.
Mike Alpha: What have we been up to?
An update on our work with two brilliant veteran-owned businesses and how we’ve helped in setting their path to growth.
Performance planning: Diminishing returns and taking action
Head of Search, Niki Grant’s latest instalment in her Performance Planning series for Mediatel.
The Kite Factory hires WaterAid’s Charley Day
A big TKF welcome to Charley Day who joins us as our new Strategy Director.
Marquee TV appoints The Kite Factory
We’re thrilled to announce that we have been appointed as media planning and buying agency for subscription video service, Marquee TV.
The Kite Factory launches Female Flyers
To celebrate #IWD22 , we’re proud to announce the launch of our all-agency women’s network, Female Flyers.
Crisis UK appoints The Kite Factory as UK media agency
We’re thrilled to partner with Crisis as their UK media agency and join them on their mission to drive growth to help end homelessness for good.
The Kite Factory Announces New Generation Management Structure
We’re really excited to announce our next generation leadership team at TKF, supported by our newly formed strategy team.
Performance planning for 2022: a new series
In a new monthly series with Mediatel, Director of Search Niki Grant will be guiding brands through performance planning and budget optimisation in 2022.
Why the IAB Gold accreditation is becoming increasingly crucial for advertisers
A look at the increasing importance of being IAB accredited as advertisers.
TKF shortlisted for Campaign’s Agency of the Year
A look back at 2021’s award winning work that resulted in our first ever
Agency of the Year shortlist.
A day with.. Gabby Tong, Senior Account Manager
Gabby shares her typical day as Senior Account Manager at TKF.
A day with.. Jonny Olive, Senior Client Account Executive
Jonny shares his typical day as Senior Client Account Executive at TKF.
COP26: Client campaign round-up
This week, as the COP26 global climate conference continues, we take a look at some recent client campaigns helping to raise awareness of the urgent issue of the climate crisis.
A day with.. Jen Ross, Financial Operations Executive
Jen shares her typical day as Financial Operations Executive at TKF.
Media Week Gold Winners: Long-Term Media Strategy
We’re beyond proud to be GOLD winners for Long-Term Media Strategy with our wonderful client David Lloyd Leisure at this years Media Week Awards.
A day with.. Gabby Krite, Digital Account Director
Gabby shares her typical day as Digital Account Director at TKF.
A day with.. Hamish Colville, Senior Account Manager
Hamish shares his typical day as Senior Account Manager at TKF.
A day with.. Sarah Faust, Senior Data Scientist
Sarah shares her typical day as Senior Data Scientist at TKF.
A day with.. Patrick Beswick, Digital Planner/Buyer
Patrick shares his typical day as a Digital Planner/Buyer at TKF.
The Kite Factory appoints its first Director of Search
Niki Grant joins The Kite Factory as the agency’s first Director of Search.
A day with.. Frankie Elton, Senior Investment Executive
Frankie shares her typical day as Senior Investment Executive at TKF.
TKF awarded TAG Brand Safety Certification
TKF pick up TAG Brand Safety certification, demonstrating our commitment to providing brand safe campaigns for our clients.
White Claw appoints The Kite Factory as UK media agency
We welcome White Claw to TKF family.
The 2021 generation gap: should we be worried?
Why the ‘all-adult’ audience isn’t what it once was and opportunities for brands to bridge the rapidly growing generation gap.
TKF welcomes trio of new clients
We welcome Hoppily, Care Visions and SOS Children’s Villages to the TKF family.
Care International appoints The Kite Factory as media agency
Care International appoints TKF as media agency following competitive pitch.
TKF awarded Most Innovative Independent Media Agency
TKF are extremely proud to have been awarded Most Innovative Independent Media Agency.
Majestic partners with TKF and Red Brick Road to launch “Discover New Tastes” campaign
The Kite Factory and Red Brick Road partners with Majestic for the launch of their new campaign.
The Kite Factory supports The Commonwealth War Graves Commission in #ShineOn Remembrance campaign
The Commonwealth War Graves Commission launches #ShineOn Remembrance campaign.
Client spotlight: Chris King, Founder of Birch Community
Our first client spotlight with Chris King, Founder of Birch.
TKF and WaterAid pick up Bronze at IPA Effectiveness Awards 2020
The Kite Factory and WaterAid pick up Bronze at IPA Effectiveness Awards 2020.
Indie media agencies join forces to launch Land of Independents
The Kite Factory proudly join forces with fellow independent agencies for campaign championing the indie media sector.
The Kite Factory awarded World Vision UK media brief
International Christian children’s charity World Vision appoints TKF following competitive pitch.
TM Lewin’s Tim Patten joins The Kite Factory
TM Lewin’s Tim Patten joins The Kite Factory as Senior Board Advisor
The & Partnership and TKF launches first campaign with the LTA ‘Play Your Way’
The LTA launch ‘Play Your Way’ campaign; a commitment to opening tennis up to the nation.
Study reveals five key factors contributing to decline in charitable giving
New study by The Kite Factory and YouGov reveals the five barriers contributing to the decline in giving.
Jonathan Leech promoted to Commercial Director
TKF promotes Jonathan Leech to Commercial Director as it continues to develop and expand agency offering.
TKF maintain CPD Gold and Platinum Accreditation from IPA
The Kite Factory retains CPD Gold and Platinum Accreditation from the IPA.
International Animal welfare charity Brooke Appoints The Kite Factory
Animal welfare charity appoints independent agency to handle £1.2m media account after a competitive pitch.
The Kite Factory Names New UK Managing Director in James Smith
TKF promotes Client Service Director James Smith to UK Managing Director.
Perfect Match: The LTA appoints The&Partnership and The Kite Factory
Perfect Match: The LTA appoints The&Partnership and The Kite Factory
Leonard Cheshire appoints The Kite Factory to tell Charlie’s story
Leonard Cheshire appoints The Kite Factory to drive awareness of their #ActuallyICan campaign.
Birch appoints The Kite Factory as media partner
The Kite Factory has been appointed as the media partner for urban escape hotel group, Birch.
Employment lawyers Leigh Day hire The Kite Factory and Wax/On
Employment lawyers Leigh Day hire The Kite Factory and Wax/On
The Kite Factory wins challenger wealth manager Netwealth
The Kite Factory has been awarded the media business for Netwealth, the wealth management business.
The Kite Factory appoints Colin Smith as Head of Data & Analytics
The Kite Factory appoints agenda21’s Colin Smith as Head of Data & Analytics.
Rental start-up Residently appoints The Kite Factory for media brief
Rental start-up Residently appoints The Kite Factory for media brief
WaterAid and Greenpeace pick up three gongs at the Campaign Good Awards!
WaterAid and Greenpeace pick up three gongs at the Campaign Good Awards!
Ethical banking brand Triodos Bank appoints The Kite Factory
The Kite Factory has won the media planning and buying account for Triodos Bank, the ethical finance brand.
Awards success continues apace at TKF!
Performance Marketing Awards winners!
WaterAid #Untapped picks up Best Brand Engagement at Performance Marketing Awards!
MC&C rebrands to The Kite Factory
What’s next for Facebook?
Drum Marketing Awards Winners!
WaterAid #Untapped picks up Best Advertising Strategy at The Drum Marketing Awards!
Event: Solving Subscriptions
See the highlights from our Solving Subscription event using finding’s from our whitepaper report.
