Broadcast Director

Direct line 0207 307 6123

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General InformationI started working with Mike at WWAV Rapp Collins in the mid 1990s whilst studying Psychology at Swansea University.  The day after graduating I started work full time in the media department as the Data Manager on the newly centralised Legal & General account.  After six months I had moved into TV where I found my real calling – DRTV.  My first solo campaign was for ICRF (now CRUK) followed shortly by RSPCA.  I worked across a range of clients including AXA Sunlife, PPP Healthcare, Park Hampers, Grattan Catalogue and NSPCC.

After a brief spell at BBJ, working as the Direct Media Manager on AOL, RAC and ComDirect, I joined the newly opened mc&c in January 2002. I became a member of the Board in March 2008 and now head up the broadcast team – working on all DRTV clients and overseeing several of our charity accounts.

I think that my main strength lies in the fact that 12 years on I remain passionate about DRTV – whether it is working with a brand new client or trying to come up with ways to breathe new life into a long running campaign.

Outside of work I look after my two children, Isabelle aged 5 and Alex who has just turned one! I also love to escape with girlfriends to have a good gossip over great food and a glass or two of wine!

Industry Sector Experience Charity, Mail Order, Subscription, Retail, Finance, Travel